During downtime at a recent shoot at the shop, we talked style influencers. It’s easy to cast off the eternally trend-laden Chloe Sevigny, since the indie darling’s name has become synonymous for any piece of eclectic clothing. (“Those Alex Wang silver space age shorts with velcro? Yeah. So Sevigny.”) We brought up the East Coast’s bout of pretty head-turners like Alexa Chung and Olivia Palermo, who always look great, nevertheless not quite special enough to ordain a style guru post. Then there’s Kate Moss. Diane Kruger. Kate Bosworth. Leggy blondes the paps can’t ever get enough of. But who I overdosed on in 2009. Amid gabbing, I remembered a photo of a girl I came up on about a year and a half ago. She looked different, but had one of those faces you can fathom sitting across from you at a restaurant or in the front seat of your car. She looked like someone I’d be friends with. She was stunningly beautiful but in a way that was not contrived. She seemed comfortable. And then I found out she was Danielle Steel’s daughter and I connected that comfortability with the fact that she grew up in the back of a Mercedes Benz atop one of the highest hills in San Francisco. I have however, since been drawn to Vanessa Traina. You can typecast her as a socialite, but she has a West Coast sensibility that translates good vibes. She grew up to work in fashion and I love how her look has changed since moving to New York, but you can tell that she still wears what she likes. This photo is the first of her that I came across. Not only are the pieces she’s wearing classic, but they go all the way to give new meaning to the word timeless. BLK DNM is a new line to our store and represents the same tasteful approachability It is at once easy and streamlined, and we envision it on the same kind of girl. The spring collection isn’t about the avant garde or pushing limits, it’s about taking standards to new heights and meeting them. Our favorite piece is the leather motorcycle jacket. Okay, so maybe we’re kind of pushing limits.